Clarity & Structure
Clear journeys and rules, designed to be improved.
Digital Marketing & Operations
It’s not just data. It’s leverage.
I connect acquisition, CRM, content, organic visibility and project coordination to turn fragmented initiatives into clearer, more consistent and more useful marketing systems.
Acquisition · CRM & Automation · SEO & GEO · Content · Digital Projects
Orléans, France · Freelance consultant since 2025 · Open to collaborations and opportunities
About
High standards in execution
Digital Marketing & Operations Consultant
Curious. Rigorous. Impact-driven.
My experience sits at the intersection of marketing, content, systems and data. I work across acquisition, CRM, automation, organic visibility and project coordination without treating them as silos.
This versatility does not represent four separate professions. It helps me understand a system as a whole, connect teams and tools, and turn intent into structured, usable action.
Visibility & Discoverability
Content that is findable, understandable and useful.
Useful Automation
Less friction without making processes opaque.
Coordination & Decisions
Teams aligned around clear decisions and objectives.
Expertise
One versatile profile, four complementary areas of expertise
My experience connects acquisition, CRM, content, organic visibility and digital project coordination. These are not four separate professional identities, but complementary areas within one versatile digital marketing profile.
Acquisition & Growth
Design, monitor and improve acquisition systems to better understand journeys and the contribution of campaigns.
CRM & Marketing Automation
Structure campaigns, data and automation to improve journeys between marketing and sales teams.
Content, SEO & GEO
Create useful content that is visible in search and clear enough to be understood by generative interfaces.
Digital Project Coordination
Frame needs, organise priorities and coordinate stakeholders through to delivery.
SEO & GEO
Be found. Be understood. Be cited.
Visibility no longer depends solely on a position in a search results page. It also depends on whether content can be understood, contextualised and reused as a source by search engines and generative interfaces.
01
SEO — Search Engine Optimization
Make content accessible, indexable and relevant through clear architecture, strong semantic structure and useful measurement.
- Architecture and indexing
- Intent research
- Semantic optimisation
- Internal linking and structured data
- Visibility analysis
02
GEO — Generative Engine Optimization
Structure an identity, content and evidence so generative engines can clearly understand, contextualise and potentially cite them.
- Entity clarification
- Explicit, citable content
- Consistent information
- Evidence, authors and sources
- Mention and citation monitoring
SEO and GEO share the same goal: create information that is useful, identifiable, technically accessible and robust enough to deserve being found or cited.
Discover my SEO & GEO approachExperience
A path across marketing, content and systems
01
Freelance Digital Marketing Consultant
Independent · Orléans
Independent activity under the Digital Marketing & Operations Consultant positioning.
Areas of work
- Digital acquisition
- Marketing automation
- CRM
- SEO and GEO
- Content
- Reporting
- Project coordination
02
Marketing & Events
Sekoia.io · Paris
Completed B2B marketing experience across campaigns, automation, content and events.
- Managed B2B acquisition campaigns
- Managed nurturing, scoring and email journeys
- Managed newsletters and created SEO content
- Organised trade shows and webinars
- Monitored performance in Looker Studio and coordinated marketing and sales teams
03
Communication and Marketing Officer
Calizy · Paris
Marketing strategy, content, event communication and digital visibility.
- Content production and social media
- Website optimisation and organic search
- Reporting and competitive monitoring
04
Engineering Project Manager
ITFAE Solutions · Casablanca
Project management, communication and cross-functional coordination.
- Communication materials and meeting facilitation
- Service coordination
- Benchmarking and competitive monitoring
Entrepreneurial project
inKore — Software development & automation
An entrepreneurial project dedicated to business applications, integrations, data pipelines and reliable automation chains.
Connect tools. Formalise interfaces. Automate without losing traceability.
Discover inKoreNotes & systems
Topics to develop, not industrialise
These editorial notes will be published after review, original examples and source verification. No generic article is published automatically.
CV
My experience in one document
One versatile profile connecting digital marketing, acquisition, CRM, organic visibility and project coordination.
A complete overview of my experience and complementary expertise across acquisition, CRM, automation, SEO, GEO, content and digital project coordination.
Updated August 2026 · 190 KB Download my French résuméContact
Talk with Mohammed
An opportunity, a project or a system to clarify? Share your context, what is blocking progress and what you want to make simpler.
From Orléans, for projects across France and remotely
Based in Orléans, Mohammed works on digital marketing, CRM, organic visibility and project coordination challenges locally and remotely.
Orléans · France and remote